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Best Way To Sell Travel Accessories Is Through Travel Influencers

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travel accessories campaign

Travel accessories are the new cool to make travel as easy as possible. With the advent of technology, we have seen massive changes in the way we travel as compared to a decade back. Travelling without essentials could be really havoc for us to say the least. It could be the side effects of the technology that we have become prone to. 

If you have a travel accessory business then congratulations, you are in an industry that is only going to see a rise in the future. But, like every other business, your business would also need properly targeted marketing strategies. 

PC – Talking Influence

Intent Of The Campaign

This campaign includes promoting your travel brand and accessories on Instagram with the help of travel influencers. Travel influencers are the professionals who are taking the travel industry to the next level through their expertise and popularity. 

This campaign plan is targeted towards the travel influencers and their deliverable will be promoting your travel website on their Instagram to their audience. We will carefully select 5 travel influencers after understanding your business needs, USP, targeted audience, and the products offered by you. You can see the list of travel influencers right below. 

We will provide a campaign brief to the travel influencers after proper discussion with the brand which they have to follow. The influencers would be talking about your travel website on their Instagram through 5 different reels and 5 stories. 

It would be a fun and informative reel whose aim would be increasing the brand awareness, brand visibility, and brand reach. The intent of the campaign is to place the website in front of the influencer’s targeted audience (who is very much likely to enjoy a travel website) and turn them into the brand’s audience in the long run. 

Travel influencers is a vast category of influencers. This industry of influence is increasing inevitably because of the love of travel that people have. The ease of content creation on different social channels has made it extremely easy for the travel content creators to put something out of the box and create an audience for themselves. 

We would refine the influencers whose target audience is highly the same as that of yours. This would be the most important selection criteria because this reduces your effort to find your targeted audience. 

We would include influencers who are professionals in making trendy videos. 

We would include influencers with a real follower base that we would scrutinise thoroughly through different softwares. 

Travel influencers are the core of the influencing industry and that is the reason we are seeing the rise of travel influencers like never before. With cut throat competition, everyone is trying their best to portray the best of their work. Plus, everyone is having a USP related to travel content which creates a variety in the content market. 

Hence, this serves as an advantage to the different travel related brands. Every brand can collaborate with a travel influencer as per their choice and mould the content type that suits them the best. 

What To Expect?

  • Brand awareness
  • Sales
  • Lead generation
  • Social media followers

Campaign Inclusions

  • Information about the website
  • Content creation around the business
  • Verbal communication about the website
  • USPs of the business
  • Highlights of the brand
  • Product information
  • Product hauls

Selling travel accessories to the correct audience was never this easy.

PC – Woorise

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